I was extremely skeptic when Cargo came out with their Blu_Ray line. I mean, self-adjusting pigments? One color powder for every skin tone? Per the company, this line "was created especially for filming in high-definition. The professional-quality makeup covers imperfections while looking completely natural—since any heavy coverage is amplified in hi-def—and the result is radiant skin." It sounded like an absurd marketing strategy to me. I mean, how often do you find natural-looking full-coverage?
However, I have to admit the blush is pretty amazing. I wore the pink color out at night, and it looked like a veil of color on my cheeks--the slight shimmer hid any imperfections. At the time, I didn't notice too much of a difference, but after seeing the pictures of the night I was a true believer.